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Return to Process of Social Research 2e Student Resources
Chapter 8 Practice Quiz
Quiz Content
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Most surveys are
structured
, which means that
there is a one-on-one relationship between the researcher and the respondent.
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they use random selection to select respondents.
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the interviewer decides when, where, and how to ask the questions.
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the same questions are asked in the same order for all respondents.
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Analyses of data from the Constructing the Family Survey (CFS) indicate that it was a(an)
descriptive survey.
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explanatory survey.
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both descriptive and explanatory.
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neither descriptive nor explanatory.
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Cross-sectional survey designs are to longitudinal survey designs as __________ is to __________.
panel study; trend study
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trend study; panel study
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explanatory; descriptive
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one survey; two or more surveys
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A telephone interview survey tends to have a higher response rate than a __________ study and shorter answers to open-ended questions than a __________ study.
mailed questionnaire; mailed questionnaire
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mailed questionnaire; face-to-face interview
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face-to-face interview; face-to-face interview
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face-to-face interview; mailed questionnaire
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Suppose you are doing a survey in which sample quality and precision are of utmost importance, and you need to ask some critical open-ended questions. Which survey mode would work best?
face-to-face interview
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telephone interview
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mail questionnaire
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mixed mode combining telephone interviews with a mailed questionnaire
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Planning a survey involves two concurrent activities: construction of the survey instrument and
selection of the sample.
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selection of the survey mode.
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coding of variables.
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selection of the survey design.
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What is the major wording problem with the following question: "On a typical weekday how many hours do you watch television? [ ] 0–2 [ ] 3–5 [ ] 6–10 [ ] 10 or more"? (Box 8.2)
inappropriate vocabulary
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leading question
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lack of precision
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double-barreled
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What is the best placement for the following survey question: "What is your age?"?
opening question
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toward the beginning
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middle
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end
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When someone answers the telephone in a random-digit dialing survey, the interviewers' first step is to
confirm that the person who answered the telephone is 18 years of age or older.
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randomly select a household member to interview.
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read an informed consent statement and ask for permission to begin the interview.
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confirm that the interviewer has contacted the respondent included in the sample.
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What is a serious weakness that surveys share with experiments?
susceptibility to reactive measurement effects
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use of convenience samples
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limited number of variables that can be studied
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frequent use of deception
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